5 Tips For Creating A Great Video Project

As Jonathan ventures into the exciting world of moving image, he shares his top five tips for creating a great video project:

1. Idea – Every successful project starts with a great idea. The best ideas are usually the simplest ones.
2. Research – This is key to see if an idea has ‘legs’. In our case, we spent a day at our local brewery drinking free beer whilst researching for The Art of Brewing
3. Storyboard – Preparation is essential. Plan the film frame by frame to avoid a lack of structure.
4. Testing – Set up some of the key shots, and see if they work as you intend to avoid any nasty surprises on the shoot day. In film projects, we often do these as stills to test the lighting and composition.
5. Team – Don’t try and do everything alone. Collaborate with others who inspire you. Get the right people, doing the right jobs.
Most importantly, enjoy the uncertainty of the creative process and learn continually.

Related articles

One Eyeland People’s Choice Awards: Nominee

We’re very pleased to announce that 5 of Jonathan’s projects including Big Rocks, DiorSHOW, Always Original, Modernist Beer and Gail Porter have been shortlisted for Creative Pool’s Annual 2020 Awards in the photography category. There is still time to vote for Jonathan on the Creative Pool website, we appreciate your support! Visit this link to...

Hasselblad Live

Jonathan was invited to host an artist talk ina live interview by the Hasselblad team, discussing his favourite past campaigns, essential Hasselblad equipment in his photography kit and share fascinating behind the scenes look into his work.   Watch the live recording of the interview below  

The Print Assembly

In support of Refuge Charity, Jonathan has donated a beautiful print selected from ‘Vintage Flowers’ to The Print Assembly, a charity print sale taking place online from 3rd-13th May 2020. Click here to visit the print store and add a new print to your collection, all in aid of a great cause.

Was Ist Los?

Jonathan is the most recent cover star of Austrian magazine ‘Was Ist Los?’ Translated, the cover line reads ‘The British Photographer who is one of the Best Photographers in the World’ Thankyou to OÖNachrichten for this wonderful honour Read more

Advertising Photographer of the Year

We’re proud to announce Jonathan was named Advertising Photographer of the year at the International Photography Awards. Jonathan travelled to NYC to attend the ceremony, seen here with his US agent Bransch. Work on show included Jonathan’s beauty photography shoot ‘DiorSHOW’

Rich Photographer, Poor Photographer

We recently recieved a copy of Rich Photographer, Poor Photographer, a guide to running a successful photo business written by commericial photographer Richard Bradbury. Inside Jonathan shares his valuable insight into the world of advertising photography, including three points of industry expert advice for budding photographers. Read the interview below… —- It is clear why...

Social Shoot

As client demand for social media assets continues to grow, we understand the pressure of creating quality content with very challenging budgets. Instagram alone boasts 500 million daily active users. Over a third of these using their mobile to purchase a product online. As a result, 90% of the top 100 brands in the world...

Lens Magazine – Cover Story

From Australia all the way to Israel, Jonathan’s exploding fruits have made their way across the pond and landed on the cover of Lens Magazine. This issue is a special edition dedicated to the best of commercial photography and Jonathan gave an exclusive interview and behind the scenes look into his practice and the life of...