Coca-Cola – 110 Years of Enjoyment
Working with Ogilvy London to mark 110 years of Coca-Cola, we created a drinks advertising campaign that captures the timeless spirit of summer and the emotional resonance of the world’s most iconic beverage brand. Using film and stills, we focused on the silhouette of the classic Coca-Cola bottle—seen only as a shadow—gliding across cool blue water, brushing sunlit grass, and resting gently on warm stone.
In an age of sensory overload, this minimalist visual language speaks volumes. No logos. No slogans. Just the unmistakable shape of a bottle and a single word in the final out-of-home execution: Enjoy. It’s a quiet yet powerful statement in beverage marketing—an invitation to feel rather than be told.
This work speaks to the enduring power of soft drink branding and the emotional clarity that only Coca-Cola can deliver.
