Daz
Leo Burnett
Shot in the huge underwater studio at Pinewood, this global campaign image for Daz Ocean Burst features the product emerging dynamically through water with a floating clean white shirt above. Combining still life and liquid photography with crafted underwater lighting, we convey freshness, cleaning power, and revitalisation.
The Daz Nipples execution reinforces the cold wash message and was awarded a Campaign BIG Award in the poster category.
